September Auto Trade

Product

Product

Jetour

JETOUR is a "Travel+" segmented market brand under Chery Holding Group, launched in 2018. It focuses on high cost-effectiveness, large space, and travel scenarios, accurately entering the SUV and MPV markets.
Brand : JETOUR
Appearance colors : Glacier White/Starry Sky Black/Deep Sea Blue/Volcanic Ash/Bright Moon Grey/China Red (specific color schemes are subject to the official configuration list, and the series models are diverse)
Level : Medium SUV/Medium Large SUV (positioned according to different series of models)
Transmission : 7-speed wet dual clutch transmission (DCT)/8-speed automatic transmission (AT, optional for some models)
Body length : approximately 4780mm -5030mm (varies depending on the vehicle model, for example, the Jetour X90 PLUS has a length of over 4.85 meters, while the X70 PLUS has a length of approximately 4.75 meters)
Description
Description

Key Features

  1. Clear Positioning

    • Dedicated to the "Travel+" lifestyle, with vehicles designed for versatility and multi-scenario use (e.g., road trips, light off-roading, family travel).

    • High value for money—often described as "more for less"—providing larger space and features than expected for the price.

  2. Product Strategy

    • Spacious Interiors: Long wheelbase, flexible seating layouts (5/6/7 seats), and large cargo capacity.

    • Well-Equipped: Even entry models often come with large touchscreens, smart connectivity, panoramic sunroofs, and other practical features.

    • Reliable Powertrains: Mostly equipped with Chery's proven 1.5T/1.6T/2.0T engines, balancing reliability and fuel efficiency.

  3. Popular Models

    • JETOUR X70 Series: Best-selling midsize SUV, known for its space and affordability.

    • JETOUR Traveler: A "boxy" light off-road SUV tailored for outdoor adventures.

    • JETOUR Dasheng: A compact SUV with youthful design and tech-focused features.


Ideal For

  • Large Families: Needing flexible seating and ample space.

  • Travel Enthusiasts: Looking for capable, luggage-friendly vehicles for trips.

  • Value-First Buyers: Wanting well-equipped, large SUVs on a budget.


In a Nutshell

JETOUR carves out its niche with "Travel + Space + Affordability", making it a practical choice for budget-conscious families and adventure seekers.

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